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Round table 60'

How to sell more purposefully

Startup Area Construmat

Wednesday 21, 17:00h - 18:00h | AUDITORI - AREA STARTUPS Open
2025-05-21 17:00 2025-05-21 18:00 Europe/Madrid How to sell more purposefully

In a context where selling is no longer enough, this panel explores how to align commercial strategy and purpose so as to truly connect with people. Nacho Vallhonrat, from the architecture firm DTRES, together with the Active Development team, will share how to build a value proposition from the inside out: starting with the team and the mindset, accurately identifying the niche we cater to, and designing a pipeline for real action. You will learn how to sell from authenticity: listening, customising, removing barriers and leading change with commitment. A session to transform the way you sell... meaningfully.

AUDITORI - AREA STARTUPS

In a context where selling is no longer enough, this panel explores how to align commercial strategy and purpose so as to truly connect with people. Nacho Vallhonrat, from the architecture firm DTRES, together with the Active Development team, will share how to build a value proposition from the inside out: starting with the team and the mindset, accurately identifying the niche we cater to, and designing a pipeline for real action. You will learn how to sell from authenticity: listening, customising, removing barriers and leading change with commitment. A session to transform the way you sell... meaningfully.

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