Zones»The Laundry

The Laundry, a laboratory of ideas

A place for discussion and thought that brings together fashion experts and professionals. 

Some of the big challenges facing the sector will be under discussion, such as the use of new technologies for marketing products and creating brand value, the usefulness of fashion catwalk shows, changes in consumer profiles and new business opportunities.

A place for discussion

Planned round tables:

· Selling on the Internet – your own store or multi-brand?
· Fashion brands and catwalk shows today
· (Re)discovering the consumer

· The Fashion Brands and Catwalk Shows of Today
· Evolución, tendencias y oportunidades en el mundo de la moda

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  • Diversión sobre hielo

    Icy funDefy the cold and have fun on the Brandery Ice Rink between Halls 6 and 7.